this poster was designed in response to a poster design contest held by yes i'm designer community (www.yesimadesigner.gr) and it aims to capture the excitement, teamwork and imagination that define a memorable summer camp experience.
the dynamic tug-of-war scene immediately conveys energy, friendship and outdoor adventure, while the warm sepia color grading creates a nostalgic feeling, reminiscent of cherished childhood summer memories.
the subtle crumpled paper texture gives the design the appearance of a well-loved camp flyer, adding authenticity and character.
hand-drawn doodles bring a playful, childlike personality to the composition, while the wooden age sign and distressed typography reinforce the rustic camp aesthetic.
a clear visual hierarchy guides the viewer naturally from the title to the call-to-action and activity highlights, ensuring the information is both engaging and easy to read.
my goal was to create a poster that feels adventurous, inviting and memorable for both children and their parents.
